FASHION DESIGNER MARK GOLDENBERG WINS
BRAND INNOVATION AWARD OF AVERY DENNISON.
This year at International Talent Support (ITS) in Trieste (Italy), the israeli fashion designer Mark Goldenberg was awarded the first Avery Dennison Brand Innovation Award for his innovative apparel branding collection.
Goldenberg’s submission was selected as the winner because of its strong, consistent branding connection with his fashion collection. ”Mark was able to express himself as effectively on his branding solutions as he did in his collection, while telling a consistent story,” says Tim Voegele-Downing, global creative director at Avery Dennison RBIS. “Branding is essential for young fashion designers in establishing how consumers will interact and perceive their new creative collections. It is important that they infuse their brands with the same kind of style and creative flair as their collections. Watching these talented young designers, like Mark, use our apparel branding solutions to represent their personal brands and elevate their ITS collection was truly inspiring and we’re excited to be able to work with them to make their designs a reality.”
Avery Dennison Retail Branding and Information Solutions (RBIS), is a global leader in apparel and footwear solutions and an ITS fashion partner.