Rises and Falls of the new Fashion stars In the last years, a lot of an all-but-forgotten , re-opened or going-bad brands are engaging star designers to reanimate the brand image, so trying to reach the top again, to receive the press attention and over everything to get a huge sales increase. Often this formula has started to become to much commercial, and forget the spirit of the brand. When things go right, sometimes the designer leaves the brand after getting results, and gets the possibility to climb up to a bigger brand or to improve his own brand’s image. The problem  

JOHN GALLIANO FALL-WINTER/2013  

OSCAR DE LA RENTA FALL-WINTER/2013

JOHN GALLIANO SPRING-SUMMER/2013 Sulpted volumes, graphic print and pure colour explore the modernity of dressin. Combiantions of drape and fold, with contrasts of silhouette, place the focus on the sophisticated craftsmanship, cut and construction that defines the House of Galliano.

JOHN GALLIANO SPRING-SUMMER/2013 The  John Galliano S/S 2013 surrealist theme supplies the language

CHRISTIAN DIOR SPRING-SUMMER 2000, WHEN DIOR MET DENIM. Gisele Bündchen   It was october fifth, 1999 when John Galliano showed this collection for Dior, inspired in singer Lauryn Hill, and  just after the Asian financial crisis also named  International Monetary Fund (IMF) crisis. Both things made Galliano create a collection for Dior, that was different from his usual shows, this one was innovative in the materials and patterns but very commercial at the same time, an easy to sale collection. He had to prove that he can design street wear (very luxurious but anyway street wear) too, in facts, to  

SPRING-SUMMER 2012 IS BRAIDED. At Spring-Summer 2012 the braids are one of the hairstyle trends, and they could be done using all the hair or just a part of it, starting at any part of the head and going to any direction, the next season braids don’t have rules.